Grandma’s Coconut Cake? Totally What (Online) Success Smells Like.
So what with all the tweeting and the posting and the liking and mentioning that the entire world likes to spend their online lives doing all day long, it was bound that some one would come up with something like this at some point.
Everyone? Meet Olly. He’s the technological equivalent of a schnauzer. As in he’s here to sniff out your success in the digital world. And, no, that’s not as metaphorical as it sounds.
Apparently the creator behind Olly (Benjamin Redford) thinks that we need to feel even more validated and praised for our online popularity than we already do. It’s not enough that we’re constantly glued to our phones in anticipation and immediate responsiveness to that one ping, that one like, or that one mention. Now, people need to be rewarded “in the physical world for their digital and social interactions.” Redford added, “We are gradually spending more and more time on screen and it’s good to have some other form of sensory stimulus rather than just video and audio.”
So now I can stand in the middle of the room and silently bask in my growing online popularity, as signified by the wafting smell of my grandma’s delicious coconut cake (my own fabulous scent of choice) filling the air and rewarding me for being an awesome tweeter. I would appreciate it if someone could create a device that can also bathe me in angelic white light while a harp softly plays in the background during this truly rewarding moment.
Oh look! 50 retweets! I am the glorious sun around which the beautiful world revolves!
That is, uhm, the online world.
Apparently, Olly is coming out sometime later this year so it won’t be too long before you can take your online social status to a whole new sensory level of gratification.
All my love!

